NGRC professionals are veterans of business, government, and the media.
Professionals
Bradley Cameron
Chairman
Bradley is a business strategy and public relations expert with extensive experience in strategic planning, organizational design, and crisis management. He has published numerous papers and articles on strategy, competitive advantage, and crisis response.
Business Strategy
He is currently retained by the world’s largest technology companies to direct a global initiative for the industry, by a major pharmaceutical company to expand market opportunities for one of its leading products, and by the largest provider of aviation reservations systems to expand sales opportunities in China.
In 2007-8, he was retained to help one of the largest European defense companies win a $7 billion US military contract, to develop a national coalition for consumer aftermarket industries, and to establish a federal lobby organization for 20,000 independent pharmacies.
In 2005-6, he was retained by consumer aftermarket product manufacturers to coordinate a case before the US Supreme Court, by the nation's leading manufacturer of cold and allergy medicines to respond to state and federal restrictions on pseudoephedrine sales, and by the US sugar industry to respond to market erosion by new sugar substitutes.
Organizational Development
Brad was retained to develop national organizations for US industries, including the Generic Pharmaceutical Association for generic drug manufacturers, the US Soccer Foundation with proceeds from the 1994 World Cup, and Business for Affordable Medicine, a national alliance of Fortune 500 companies and Governors from 14 states. He is presently developing a coalition for physician and health organizations, patient advocacy groups, and pharmaceutical companies to address the problem of allergic emergencies that lead to deaths.
Crisis Management
He has managed many of the nation's most publicized corporate crises for companies such as American Airlines, ARCO Chemical, Food Lion, Mylan Pharmaceuticals, Southern California Gas, and Wal-Mart. He is presently working with U.S. technology companies to address workplace welfare and employee suicides at supplier facilities in China.
He has also managed communication for numerous companies that faced high-stakes litigation, and has been retained by airline, consumer product, energy, financial, pharmaceutical, and retail companies to develop market strategies and respond to competitive pressures.
Other
Brad also advises corporate leaders on strategies relating to public affairs, marketing, and competitive intelligence.
He previously served as senior advisor to the Republican strategy leader in the US House of Representatives, and as vice president for public and government affairs at the Human Resources Policy Association.
Brad is CEO of the Situation Management Group, which provides crisis and management services to Fortune 500 companies from offices in New York City, San Francisco, and Washington, DC. He is also an advisor to American Capitol Group, a national government affairs firm in Washington, DC, the DC-based law firm of McGovern & Smith, and Grant Park Global, an international business and political consulting firm in Chicago, IL
Brad holds an MBA from Columbia University Business School and a Master’s Degree from the Haas School of Business at UC Berkeley. He studied organizational behavior at Stirling University in the UK, and international business at the London Business School and Jiao Tong University in Shanghai, China. He is a graduate of the University of California.
