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Campaigns

NGC has managed successful campaigns since 1985 for dozens of the nation’s best-known companies.


See below for a description of some of our recent campaigns.  See Clients for a list of many of the companies and organizations we have served.




NGC developed Business for Affordable Medicine (BAM) as a coalition for Fortune 500 companies and Governors from 14 states to reduce prescription drug costs.  BAM was credited by the Wall Street Journal and the Washington Post as the reason for action by Congress and President Bush to reform the law that governs pharmaceutical competition.

BAM members included Ahold USA, Albertsons, Allette, Bollinger Shipyards, Inc., Constellation Energy Group, Eastman Kodak Company, GM, Kellogg Company, Kmart, Motorola, Sysco, Wal-Mart, Weyerhaeuser and Woodgrain Millwork.


NGC established the Business Alliance for Reliable Energy (BARE) for the nation’s leading energy wholesalers and purchasers to help shape critical provisions of the President’s energy bill.  

Members included Century Development, Constellation Energy, Exelon, Goldman Sachs, International Paper, Mirant, PSEG, Reliant Energy, Sempra Energy, Shell Oil, Shell Trading, Smurfit Stone, and Walgreens.


NGC coordinated government, media, and public relations efforts for Mississippi Beef Processors to resolve issues relating to development of the largest southern beef operation.


NGC developed the National Organization for People of Color Against Suicide(NOPCAS) to address the tragedy of suicide in minority communities.

NOPCAS includes partnerships with the National Urban League, prominent researchers and academic institutions, and pop music celebrities.

 

NGC developed Partnership for Savings as a collaborative program for generic pharmaceutical manufacturers to help states reduce prescription drug costs and increase generic utilization. The program includes a model of best practices used by states to increase generic utilization.


NGC established a national marketing program for Perrigo, the world’s largest manufacturer of over-the-counter pharmaceuticals.  The program has improved awareness of therapeutic alternatives to prescription drugs and increased utilization of store-brand OTC medicine.


NGC created the Pseudoephedrine Work Group to develop national market intelligence for pseudoephedrine manufacturers that face federal and state sales restrictions on their products.


NGC providing crisis management planning to the US Sugar Association.  NGC also coordinated campaigns for the sugar industry to address public health concerns related to sugar, and to stop unfair marketing practices by manufacturers of sugar-substitutes.


NGC created a national coalition of business and consumer organizations to help site thousands of new mobile communications towers for AT&T, Sprint, and T-Mobile.

 

Campaigns

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2005-06

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